Instructor Case Study #2: Updating your Course with Satisfaction Analytics

Student Satisfaction Analytics are a powerful tool for increasing student engagement and happiness within your course. If you’re dedicated to creating (and maintaining!) a world-class teaching experience in your course but don’t know what to do next, check out these case studies from instructors who have successfully made plans to update their course to increase student satisfaction.

steve_churchillSteve Churchill.  Steve teaches two courses on Udemy, and used his Student Satisfaction Analytics to analyze one of his courses, How to Think like Einstein: 9 Habits of Extraordinary Genius.  Read on for what he observed in his analytics, and how he created a plan to make updates to his course based on his insights.


Compare your own analytics to Steve’s — perhaps you, too, can make similar updates to better engage with your students and optimize for their success.

Using his Satisfaction Analytics, Steve observed the following:

  • “My course rating was a little bit higher than other similar courses within the same subcategory, but the average number of minutes of content consumed was lower by about 50%.”
  • “Generally, students liked the course but a few students indicated I should include more practical exercises and quizzes in my Screen Shot 2015-03-18 at 11.00.09 AMcourse.”
  • “Other students’ feedback indicated I should, ‘Work on your delivery to come across as more engaging, prepared, and/or credible.'”
  • “Completion of the video lectures trailed off significantly after the first third of the course.”
  • “I received encouraging feedback from these analytics as well! Students appreciated the well-organized nature of this course and complimented my efforts to craft high-quality audio and video.”

Based on these observations, Steve created a plan for making updates to his course based off his students’ feedback:

  • “Step 1 is to revise my course promotional video to speak more clearly to potential students’ individual needs more. Students’ engagement in the course is a direct result of having a clear idea of the benefits they will get by completing it. “
  • “Then I’ll recreate my first, introductory video to reiterate the benefits of completing the course. This video also needs to answer the following questions, as listed in Udemy’s template for introduction videos:

Screen Shot 2015-03-18 at 11.02.54 AM

  • Is this the right course for me?
  •  Is this course covering the right stuff?
  •  Is this the right instructor?
  • Am I going to be bored?
  • “I’ll also distribute quizzes throughout different sections in the course. My analytics tell me that Udemy students like these quizzes! Distributing them throughout the course increases engagement. I have one quiz, but it is at the end of the entire course.”
  • I will work to be more conversational, more natural, in my narration. I scripted this course entirely, and my delivery comes across as somewhat robotic.”

As Steve implements his changes, he “expects that student engagement and satisfaction will improve as I implement the changes listed above. As engagement and satisfaction increase, sales of my courses on Udemy will increase as well.”  We’ll keep this profile updated as Steve makes the changes above.   See similar things in your own analytics?  Consider adopting Steve’s strategies as your own.

For more inspiration for using your own Satisfaction Analytics to make updates to your own course check out our profile on instructor Phil Ebiner, and the updates he made to his own course.

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