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Community Guidelines

Marketing your Course

What does a typical Udemy course look like?

Great question! A typical Udemy course has 1-3 hours of content, with a minimum requirement of at least 30 mins of content and 60% video content.

What is Udemy’s traffic like?

We have over 1 million students currently using the platform, as well as over 2 million monthly visitors.

Are there any costs associated with creating a course on Udemy?

Nope! Creating a course is entirely free for our instructors and there are never any maintenance fees. You keep 100% of the revenue (minus payment fees) when you bring new students to Udemy. For every student Udemy brings to your course through our marketing efforts, you keep 50% of the sale. Udemy handles all customer service, payment processing and hosting fees, and gives you access to the complete feature set of Udemy including the mobile version of your courses all for no additional cost. You can see more information on our revenue share here.

How should I price my course?

Some instructors use a metric of around $10 – $30 per hour of course content. Most courses on Udemy are priced between $29 – $99.

Feel free to review our Terms of Use here.

How long are students able to access my course?

Once your course is purchased, the student has access to all course materials indefinitely, just like an on-demand channel!

What does Udemy do to promote my course?

With over 1 million registered students, we naturally have quite a few students searching for courses on Udemy :-). We also focus on enabling our instructors to successfully promote their courses via: coupon codes, our affiliate program, Udemy’s featured and trending sections, and advice from our awesome in-house instructor promotion team.

Are there any standards or requirements I should know about while creating my course?

Yes. Udemy reviews all courses published on Udemy.com to make sure they meet our standards for quality. You can checkout our full course creation checklist here.

There are 3 important standards to keep in mind:

  1. Courses should contain at least 30 minutes of content with 60% video content.
  2. Courses should be well structured to deliver on learning objectives.
  3. Audio should be clear and intelligible; Video should be clear, well-lit, and high-definition.
What type of equipment (camera, microphone, software) do I need to create an online course?

With over 1 million registered students, we naturally have quite a few students searching for courses on Udemy :-). We also focus on There are many, very low-cost ways to create your online course, and many tools to help you shoot video, edit video, create great sound, set up lighting, and more Here are a few of our instructors’ favorite tools.