{"id":21659,"date":"2019-04-02T20:33:01","date_gmt":"2019-04-03T03:33:01","guid":{"rendered":"https:\/\/teach.udemy.com\/marketing\/course-landing-page-keyword-exercise\/"},"modified":"2021-07-14T22:02:43","modified_gmt":"2021-07-14T22:02:43","slug":"course-landing-page-keyword-exercise","status":"publish","type":"page","link":"https:\/\/teach.udemy.com\/tr\/marketing\/course-landing-page-keyword-exercise\/","title":{"rendered":"Kursunuzun arama sonu\u00e7lar\u0131n\u0131 iyile\u015ftirin"},"content":{"rendered":"<h2><span style=\"font-weight: 400;\">SEO Anahtar Kelimeleri kullanarak kursunuzun daha kolay ke\u015ffedilmesini sa\u011flay\u0131n<\/span><\/h2>\n<h3><span style=\"font-weight: 400;\">Do\u011fru insanlar\u0131n kursunuzu bulmas\u0131n\u0131 ve nihayetinde kursunuza kay\u0131t olabilmelerini sa\u011flamak \u00f6nemlidir. <\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Kurs a\u00e7\u0131l\u0131\u015f sayfan\u0131z\u0131 (CLP) optimize etmek, uzun vadeli ba\u015far\u0131n\u0131n anahtar\u0131d\u0131r ve san\u0131ld\u0131\u011f\u0131 kadar zor da de\u011fildir. <\/span> <span style=\"font-weight: 400;\">Size a\u015fa\u011f\u0131daki konularda yard\u0131mc\u0131 olur:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kursunuzu do\u011fru \u00f6\u011frencilerin kar\u015f\u0131s\u0131na \u00e7\u0131karman\u0131z\u0131 sa\u011flamak\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kursunuzun Google&#8217;daki ve Udemy platformundaki arama s\u0131ralamas\u0131n\u0131 y\u00fckseltmek<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kurs a\u00e7\u0131l\u0131\u015f sayfan\u0131z\u0131 g\u00f6rmek i\u00e7in t\u0131klayacak insanlar\u0131n say\u0131s\u0131n\u0131 art\u0131rmak<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Kursunuzu daha \u00e7ok insan g\u00f6rmeye ba\u015flad\u0131\u011f\u0131nda bu, kursunuza kay\u0131t olan \u00f6\u011frenci say\u0131s\u0131n\u0131 art\u0131rabilir.<\/span> <span style=\"font-weight: 400;\">\u0130\u015fte kurs a\u00e7\u0131l\u0131\u015f sayfan\u0131za dahil edebilece\u011finiz en iyi anahtar kelimeleri belirlemenize yard\u0131mc\u0131 olacak d\u00f6rt ad\u0131m. <\/span><span style=\"font-weight: 400;\">Anahtar kelimelerinizi bir belgeye veya tabloya yaz\u0131n, b\u00f6ylece bu kelimeleri referans almaya devam edebilirsiniz.<\/span> <b>Anahtar kelime egzersizi (15\u201330 dakika)<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kitlenizi belirleyin\u00a0<\/b><span style=\"font-weight: 400;\">Kursunuzun ne hakk\u0131nda oldu\u011funu ve kursunuzdan en y\u00fcksek verimi alacak ki\u015fileri d\u00fc\u015f\u00fcn\u00fcn. Beyin f\u0131rt\u0131nas\u0131 yaparak bu insanlar\u0131n kursunuzu bulmak i\u00e7in kullanabilece\u011fi arama terimlerini belirleyin.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Temel anahtar kelimenizi se\u00e7in\u00a0<\/b><span style=\"font-weight: 400;\">Hedefledi\u011finiz \u00f6\u011frencilerin en \u00e7ok ilgisini \u00e7ekece\u011fini d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fcz bir anahtar kelime se\u00e7in.\u00a0 Bu genelde en temel konunuz olur (\u00f6r. Python kursu, Makine \u00d6\u011frenimi i\u00e7in Python, D\u00fc\u011f\u00fcn Foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131 vb.)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0130lgili anahtar kelime fikirleri \u00fcretin<\/b> <a href=\"https:\/\/surferseo.com\/keyword-surfer-extension\/\"><span style=\"font-weight: 400;\">Keyword Surfer Chrome eklentisi<\/span><\/a><span style=\"font-weight: 400;\"> gibi bir SEO arac\u0131n\u0131 kullanarak Google&#8217;da temel anahtar kelimelerinizi aray\u0131n ve kurs a\u00e7\u0131l\u0131\u015f sayfan\u0131za dahil edebilece\u011finiz ilgili anahtar kelimelerin bulundu\u011fu geni\u015f bir liste \u00e7\u0131kar\u0131n. <\/span><i><span style=\"font-weight: 400;\">Eklenti hem anahtar kelime fikirleri verir hem de kullan\u0131c\u0131lar\u0131n ne \u00f6\u011frenmeye ilgi duydu\u011funu anlaman\u0131za yard\u0131mc\u0131 olacak bir arama hacmi sunar.<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Bonus anahtar kelimeler<\/b> <a href=\"https:\/\/www.udemy.com\/home\/teaching\/marketplace-insights\/\"><span style=\"font-weight: 400;\">Platform \u0130\u00e7g\u00f6r\u00fcleri<\/span><\/a><span style=\"font-weight: 400;\"> arac\u0131m\u0131z\u0131 kullanarak konunuz hakk\u0131nda arama yap\u0131n ve Udemy&#8217;ye \u00f6zel anahtar kelimeleri ve niteleyicileri (eksiksiz, yeni ba\u015flayanlar i\u00e7in, kapsaml\u0131) belirleyin. Udemy aramas\u0131nda en \u00e7ok kullan\u0131lan anahtar kelimelerden baz\u0131lar\u0131n\u0131 not al\u0131n.<\/span><\/li>\n<\/ol>\n<p><b>Bu egzersizi yaparken a\u015fa\u011f\u0131daki noktalara dikkat edin:\u00a0<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0130lk hangi web sayfalar\u0131 \u00e7\u0131k\u0131yor? <\/span> <i><span style=\"font-weight: 400;\">\u0130pucu: En pop\u00fcler arama sonu\u00e7lar\u0131n\u0131n kursunuzla benzerlik g\u00f6sterdi\u011fi anahtar kelimeler bulmaya \u00e7al\u0131\u015f\u0131n.<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kurs ba\u015fl\u0131klar\u0131 nas\u0131l bi\u00e7imlendirilmi\u015f?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hangi anahtar kelimeler veya niteleyiciler kullan\u0131lm\u0131\u015f?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">T\u0131klamak istemenize ne sebep oluyor?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kursunuzla benzer kurslar aras\u0131ndaki farkl\u0131l\u0131klar neler?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Anahtar kelime listeniz ve rekabet\u00e7i ortama y\u00f6nelik notlar\u0131n\u0131z haz\u0131rsa bir sonraki egzersiz olan <\/span><a href=\"https:\/\/teach.udemy.com\/tr\/clp-checklist-1-titles-subtitles-and-overall-tips\/\"><span style=\"font-weight: 400;\">CLP Kontrol Listesi 1<\/span><\/a><span style=\"font-weight: 400;\">&#8216;e ge\u00e7ebilirsiniz.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO Anahtar Kelimeleri kullanarak kursunuzun daha kolay ke\u015ffedilmesini sa\u011flay\u0131n Do\u011fru insanlar\u0131n kursunuzu bulmas\u0131n\u0131 ve nihayetinde kursunuza kay\u0131t olabilmelerini sa\u011flamak \u00f6nemlidir. Kurs a\u00e7\u0131l\u0131\u015f sayfan\u0131z\u0131 (CLP) optimize etmek, uzun vadeli ba\u015far\u0131n\u0131n anahtar\u0131d\u0131r ve san\u0131ld\u0131\u011f\u0131 kadar zor da de\u011fildir. Size a\u015fa\u011f\u0131daki konularda yard\u0131mc\u0131 olur: Kursunuzu do\u011fru \u00f6\u011frencilerin kar\u015f\u0131s\u0131na \u00e7\u0131karman\u0131z\u0131 sa\u011flamak\u00a0 Kursunuzun Google&#8217;daki ve Udemy platformundaki arama s\u0131ralamas\u0131n\u0131 y\u00fckseltmek [&hellip;]<\/p>\n","protected":false},"author":66,"featured_media":0,"parent":17947,"menu_order":70,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-21659","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/pages\/21659","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/comments?post=21659"}],"version-history":[{"count":0,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/pages\/21659\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/pages\/17947"}],"wp:attachment":[{"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/media?parent=21659"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}