{"id":20081,"date":"2020-05-19T15:19:48","date_gmt":"2020-05-19T15:19:48","guid":{"rendered":"http:\/\/teach.udemy.com\/?p=20081"},"modified":"2020-05-20T15:20:10","modified_gmt":"2020-05-20T15:20:10","slug":"state-of-udemy-2020","status":"publish","type":"post","link":"https:\/\/teach.udemy.com\/tr\/state-of-udemy-2020\/","title":{"rendered":"Udemy&#8217;den Haberler &#8211; 2020"},"content":{"rendered":"<p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/fvljo7azsh.jsonp\" async><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script><\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\">\n<div class=\"wistia_embed wistia_async_fvljo7azsh videoFoam=true\" style=\"height:100%;position:relative;width:100%\">\n<div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\"><img decoding=\"async\" src=\"https:\/\/fast.wistia.com\/embed\/medias\/fvljo7azsh\/swatch\" style=\"filter:blur(5px);height:100%;object-fit:contain;width:100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">D\u00fcnya genelinde insanlar ve \u015firketler COVID-19&#8217;a ba\u011fl\u0131 zorluklara uyum sa\u011flamaya yard\u0131mc\u0131 olmas\u0131 i\u00e7in \u00e7evrimi\u00e7i \u00f6\u011frenmeye y\u00f6nelirken bu s\u00fcre\u00e7te ya\u015famlar\u0131 \u00f6\u011frenme ile iyile\u015ftirme misyonumuz her zamankinden daha \u00f6nemli hale geldi. \u00d6\u011frenimlerine devam eden \u00f6\u011frencilerden, yerleri de\u011fi\u015fen ve yeni yetkinlikler edinen \u00e7al\u0131\u015fanlara ve operasyonlar\u0131n\u0131 ilk kez \u00e7evrimi\u00e7i ortama ta\u015f\u0131yan \u015firketlere kadar, her zamankinden daha fazla insan kendilerini ileriye ta\u015f\u0131yacak olan bilgilerimize g\u00fcveniyor.<br \/>\n<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">T\u00fcm bu yeni \u00f6\u011frencileri desteklemek i\u00e7in h\u0131zl\u0131 bir \u015fekilde ayarlamalar yapt\u0131k ve uzun vadeye y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131m\u0131za devam ediyoruz. 2020 y\u0131l\u0131nda sunmay\u0131 planlad\u0131klar\u0131m\u0131za g\u00f6z at\u0131n:<\/span><\/p>\n<p><\/p>\n<h3><strong><br \/>\nYeni \u00f6\u011frencileri gerekti\u011fi gibi kar\u015f\u0131l\u0131yoruz<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Udemy LIVE 2019&#8217;da, Udemy&#8217;nin \u00f6\u011frenme deneyimine daha fazla insan \u00e7ekmek i\u00e7in g\u00fcvenilir global markalarla i\u015f ortakl\u0131klar\u0131 kurmaya ba\u015flayaca\u011f\u0131m\u0131z\u0131 payla\u015fm\u0131\u015ft\u0131k. Hindistan&#8217;daki \u00f6\u011frencilerin g\u00fcvenilir e-ticaret sayfas\u0131nda yeni \u00f6deme y\u00f6ntemleriyle do\u011frudan kurs sat\u0131n almas\u0131na imkan tan\u0131yan Flipkart gibi da\u011f\u0131t\u0131m anla\u015fmalar\u0131 buna \u00f6rnektir. 2020&#8217;de, kurslar\u0131n\u0131z\u0131n daha fazla kanal arac\u0131l\u0131\u011f\u0131yla daha fazla \u00f6\u011frenciye ula\u015fmas\u0131n\u0131 sa\u011flayacak stratejilere daha faza yat\u0131r\u0131m yapaca\u011f\u0131z.<br \/>\n<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">Ayr\u0131ca ki\u015fiselle\u015ftirmeye y\u00f6nelik yat\u0131r\u0131mlar\u0131m\u0131z\u0131 art\u0131raca\u011f\u0131z. Bu sayede hem \u00f6\u011frencilerin sat\u0131n alacaklar\u0131 kurslar\u0131 bulmalar\u0131na hem de mevcut kurslar\u0131na kat\u0131l\u0131m g\u00f6stermelerine yard\u0131mc\u0131 olaca\u011f\u0131z. \u00d6\u011frencilerin kulland\u0131klar\u0131 dil, konuya ilgileri, cihaz tercihleri, \u00f6\u011frenme al\u0131\u015fkanl\u0131klar\u0131 ve \u00e7ok daha fazla unsuru i\u00e7eren benzersiz profillerini dikkate alarak \u00f6\u011frenmeyi g\u00fc\u00e7l\u00fc bir al\u0131\u015fkanl\u0131k haline getirmelerine yard\u0131mc\u0131 olabilir ve kurslar\u0131n\u0131z\u0131n, \u00f6\u011frencilerin ama\u00e7lar\u0131na ula\u015fmak i\u00e7in kullanabilecekleri g\u00fcvenilir kaynaklar olmas\u0131n\u0131 sa\u011flayabiliriz.<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">Ayr\u0131ca s\u00fcrd\u00fcr\u00fclebilir bir b\u00fcy\u00fcme sa\u011flamaya y\u00f6nelik olarak Udemy Teklifleri kapsam\u0131ndaki kurslar i\u00e7in en iyi fiyat aral\u0131\u011f\u0131n\u0131 tespit etmek amac\u0131yla platform verilerini kullanarak 2018 y\u0131l\u0131nda ba\u015flad\u0131\u011f\u0131m\u0131z fiyatland\u0131rma yakla\u015f\u0131m\u0131n\u0131 geni\u015fletmeye ve \u015fekillendirmeye devam edece\u011fiz. Birka\u00e7 hafta \u00f6nce duyurdu\u011fumuz gibi, test etme ve farkl\u0131 pazarlar i\u00e7in uygun liste fiyatlar\u0131n\u0131 belirleme s\u00fcre\u00e7lerini di\u011fer pazarlarda da uygulayaca\u011f\u0131z. Ayr\u0131ca ger\u00e7ek bir k\u00fcresel platformu desteklemek i\u00e7in sistemlerimizi ayarlarken farkl\u0131 \u00fclkelerde hedefe y\u00f6nelik promosyonlar yapmaya da giderek daha fazla \u00f6nem verece\u011fiz.<\/span><\/p>\n<h3><strong>\u00d6\u011frenme deneyimini geli\u015ftirme<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Udemy&#8217;ye yeni kat\u0131lan milyonlarca yeni \u00f6\u011frencinin ba\u015far\u0131ya ula\u015fmas\u0131n\u0131 sa\u011flamak istiyoruz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2020&#8217;de \u00f6\u011frenme deneyimine odaklanaca\u011f\u0131z. Kodlama Egzersizi \u00f6zelli\u011fine yeni bir programlama dili ekliyoruz ve \u00f6\u011frencilerin kendi \u00f6\u011frenme durumlar\u0131n\u0131 izleyebilmesi i\u00e7in yeni y\u00f6ntemler sunaca\u011f\u0131z. Ayr\u0131ca Udemy platformunda meslek d\u00fczeyinde yetkinlik de\u011ferlendirmeleri ve yetkinlik prati\u011fi yapmaya y\u00f6nelik geli\u015fmi\u015f f\u0131rsatlar gibi yeni \u00f6\u011frenme \u00f6zelliklerini de test edece\u011fiz.<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">Aboneliklerin nas\u0131l \u00f6m\u00fcr boyu \u00f6\u011frenme sa\u011flayabilece\u011fini ara\u015ft\u0131rmaya da devam edece\u011fiz. Udemy for Business i\u00e7in abonelik modelinin de\u011feri konusunda elimizde net bir kan\u0131t var. Bu de\u011fer, ona yapt\u0131\u011f\u0131m\u0131z yat\u0131r\u0131mlarla h\u0131zl\u0131 \u015fekilde b\u00fcy\u00fcmeye devam ediyor. \u00d6\u011frenciler i\u00e7in ba\u011f\u0131ms\u0131z abonelik se\u00e7enekleri sunman\u0131n de\u011ferini de ke\u015ffetmemiz gerekti\u011fine inan\u0131yoruz. <\/span><a href=\"https:\/\/support.udemy.com\/hc\/en-us\/articles\/360037461154-Udemy-Pro-Frequently-Asked-Questions\"><span style=\"font-weight: 400;\">Udemy Pro<\/span><\/a><span style=\"font-weight: 400;\"> ile Kas\u0131m 2019&#8217;da BT sertifikas\u0131 aboneli\u011finin erken bir s\u00fcr\u00fcm\u00fcn\u00fc sunduk. 2020 y\u0131l\u0131nda da konuya \u00f6zel abonelik tekliflerine \u00f6nc\u00fcl\u00fck etmeye ve bunlar\u0131 ke\u015ffetmeye devam edece\u011fiz.<\/span><\/p>\n<h3><strong>Uzun vadeye y\u00f6nelik b\u00fcy\u00fcme ve \u00f6l\u00e7eklendirme<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Mart ay\u0131nda d\u00fcnya genelinde ge\u00e7erli olan yerinde kalma ve korunma talimatlar\u0131 sonucunda, Udemy.com&#8217;un ald\u0131\u011f\u0131 g\u00fcnl\u00fck trafik yo\u011funlu\u011fu Efsane Cuma gibi sezonluk yo\u011funluklar\u0131 a\u015fmaya ba\u015flad\u0131. Bu s\u00fcre\u00e7 ba\u015flad\u0131\u011f\u0131ndan beri arama, sat\u0131n alma, \u00f6\u011frenme ve \u00f6\u011fretme deneyiminden herkesin kesintisiz olarak faydalanabilmesi i\u00e7in kritik sistem y\u00fckseltmeleri sa\u011flamak \u00fczere \u00e7ok s\u0131k\u0131 \u00e7al\u0131\u015f\u0131yoruz. Bu y\u0131l, verimlili\u011fimizi art\u0131rmak ve \u00f6l\u00e7eklendirme yaparken operasyonlar\u0131n sorunsuz \u015fekilde devam etmesini sa\u011flamak i\u00e7in ek projelere ba\u015flayaca\u011f\u0131z.<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">Bu sistem \u00e7al\u0131\u015fmas\u0131, e\u011fitmenlere y\u00f6nelik birka\u00e7 \u00f6nemli y\u00fckseltmeyi i\u00e7eriyor. \u00d6ncelikle \u00f6deme se\u00e7ene\u011fi olarak do\u011frudan banka transferini uygulamaya koyuyoruz. Bu uygulamay\u0131 \u00f6nce Amerika Birle\u015fik Devletleri&#8217;nde ba\u015flatmay\u0131 ve sonunda d\u00fcnya \u00e7ap\u0131ndaki banka i\u015f ortaklar\u0131m\u0131zla geni\u015fletmeyi planl\u0131yoruz. Ayr\u0131ca yeni \u015fifre g\u00fcc\u00fc gereksinimleri gibi g\u00fcvenlik \u00f6nlemlerini de kullan\u0131ma sunaca\u011f\u0131z. Son olarak, \u00f6\u011frencilerin risk ya\u015famadan ke\u015ffetmesini sa\u011flarken sistemin k\u00f6t\u00fcye kullan\u0131lmas\u0131n\u0131 engellemek amac\u0131yla geri \u00f6deme politikam\u0131z\u0131 dikkatli \u015fekilde g\u00f6zden ge\u00e7irecek ve iyile\u015ftirmeler yapaca\u011f\u0131z.<\/span><\/p>\n<p><\/p>\n<h2><strong>Bu s\u00fcre\u00e7te uzun s\u00fcre beraberiz.<br \/>\n<\/strong><\/h2>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">Ge\u00e7ti\u011fimiz Ocak ay\u0131nda Udemy&#8217;nin kurulu\u015funun 10. y\u0131l d\u00f6n\u00fcm\u00fcn\u00fc kutlad\u0131k. Birka\u00e7 y\u00fcz \u00f6\u011frenciye bildiklerini \u00f6\u011freten bir avu\u00e7 e\u011fitmenden milyonlarca \u00f6\u011frenciye e\u011fitim veren binlerce e\u011fitmene ula\u015ft\u0131k. <\/span><span style=\"font-weight: 400;\">Bu zor zamanlarda Udemy&#8217;nin, ya\u015famlar\u0131 \u00f6\u011frenme ile iyile\u015ftirme misyonu her zamankinden daha \u00f6nemli.<\/span><span style=\"font-weight: 400;\"> Tarihin bu an\u0131nda kar\u015f\u0131la\u015ft\u0131\u011f\u0131m\u0131z zorluklarla m\u00fccadele ederken gelecek on y\u0131l\u0131 ve daha sonras\u0131n\u0131 da hedef alarak platformu geli\u015ftiriyoruz. Bunu sizinle birlikte yapt\u0131\u011f\u0131m\u0131z i\u00e7in gurur duyuyoruz ve bundan sonra birlikte neler yaratabilece\u011fimizi g\u00f6rmek i\u00e7in sab\u0131rs\u0131zlan\u0131yoruz.<br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00fcnya genelinde insanlar ve \u015firketler COVID-19&#8217;a ba\u011fl\u0131 zorluklara uyum sa\u011flamaya yard\u0131mc\u0131 olmas\u0131 i\u00e7in \u00e7evrimi\u00e7i \u00f6\u011frenmeye y\u00f6nelirken bu s\u00fcre\u00e7te ya\u015famlar\u0131 \u00f6\u011frenme ile iyile\u015ftirme misyonumuz her zamankinden daha \u00f6nemli hale geldi. \u00d6\u011frenimlerine devam eden \u00f6\u011frencilerden, yerleri de\u011fi\u015fen ve yeni yetkinlikler edinen \u00e7al\u0131\u015fanlara ve operasyonlar\u0131n\u0131 ilk kez \u00e7evrimi\u00e7i ortama ta\u015f\u0131yan \u015firketlere kadar, her zamankinden daha fazla insan kendilerini [&hellip;]<\/p>\n","protected":false},"author":68,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[596],"tags":[],"class_list":["post-20081","post","type-post","status-publish","format-standard","hentry","category-uncategorized-tr"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/posts\/20081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/users\/68"}],"replies":[{"embeddable":true,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/comments?post=20081"}],"version-history":[{"count":0,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/posts\/20081\/revisions"}],"wp:attachment":[{"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/media?parent=20081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/categories?post=20081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teach.udemy.com\/tr\/wp-json\/wp\/v2\/tags?post=20081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}